Templates · Sales playbooks · MIT-licensed
Six battle-tested call structures — qualification questions, objection-handlers, target outcomes — exported as JSON. Drop into your own NOVA workspace or use as a structural starting point.
| Vertical | What it covers | Download |
|---|---|---|
| Real Estate Dubai brokerage · inbound + outbound | Property Finder / Bayut lead-call structure, budget + timeline qualification, viewing booking. | ⬇ real-estate.json |
| Clinics Dental, medical, aesthetic | Multilingual booking (EN/AR/HI/UR), insurance verification, no-show recovery. | ⬇ clinics.json |
| Beauty Salon · spa · aesthetic clinic | 24h confirms, cancel-to-rebook from waitlist, lapsed-client win-back. | ⬇ beauty.json |
| Education Schools · nurseries · tuition centres | Admissions enquiry follow-up, curriculum / fees explanation, campus visit booking. | ⬇ education.json |
| Automotive Pre-owned · new · service | Dubizzle/YallaMotor lead qualification, trade-in handling, finance routing, test-drive booking. | ⬇ automotive.json |
| B2B SaaS SDR / first-touch | Inbound demo-request qualification (BANT), AE meeting hand-off, multi-region timezone coverage. | ⬇ b2b-saas.json |
About target outcomes: the numbers in each playbook are target benchmarks we measure against in pilot, not published customer results. Real metrics replace these post-pilot. See our trust page for the honesty policy.
{
"name": "NOVA Real Estate Playbook",
"vertical": "Real Estate",
"slug": "real-estate",
"version": "0.1.0",
"call_outcome": "book_meeting",
"opening": "Hi, this is Sara calling from {brokerage}...",
"qualification_questions": [...],
"sample_dialogue": [{ "role": "nova", "text": "..." }, ...],
"objection_library": [{ "objection": "...", "handle": "..." }, ...],
"target_outcomes": [{ "label": "...", "value": "..." }, ...]
}Need a custom playbook for your vertical? Tell us about it — we build new playbooks in a working week.